Press release here (pdf): IDRA RotorSports Merger announcement
With this merger, IDRA has vaulted to the top of drone racing event production and media content companies
Berkeley, CA and Los Angeles, CA (April 7, 2016) – Preeminent drone racing companies International Drone Racing Association (IDRA) and RotorSports today announced they are merging.
The two are joining forces to form the leading, global powerhouse capable of delivering the highest profile and most important races while at the same time producing media content that broadens the sport’s appeal.
The new company will use the IDRA name for all sanctioned drone events, while the RotorSports brand will be used for media content creation and delivery.
The consolidation of the leading players in the industry simplifies the playing field for advertisers, pilots, broadcasters, and others who want to participate in drone racing.
The IDRA’s flagship events will be the 2016 U.S. National Drone Racing Championships, 2016
World Drone Racing Championships, 2016 North American Cup and other Continental Cups, and the 2017 Drone World Cup. The U.S. National Drone Racing Championships will run as a summer festival in New York City from August 5 to 7. The World Drone Racing Championships will take place in Hawaii in October with over 35 participating countries, where the IDRA will officially award the first-ever crown of world’s fastest drone racer.
IDRA has vaulted to the top of drone organizations, most recently as Consulting Producer on the visually stunning World Drone Prix in Dubai. IDRA hit full throttle in 2015, running all of the races in the California Cup Series along with several individual races across the country.
RotorSports is the leader in drone competitions, hosting over 30 local and regional races in 2015, culminating in the inaugural U.S. National Drone Racing Championships, the groundbreaking event that transformed an increasingly popular hobby into a true sport. RotorSports is now positioned as the premier worldwide production and broadcast destination for all drone sports entertainment.
The International Drone Racing Association (IDRA) is the preeminent, global, drone racing & extreme rotor sports entertainment company. IDRA brings the world’s first-person-view drone racing community exciting, professionally organized, highly competitive competitions. IDRA is the organizer of the U.S. National Drone Racing Championships, the World Drone Racing Championships and the Drone World Cup series. With groundbreaking drone technology, racecourse design, and advancing safety standards, IDRA welcomes innovation and seeks to raise public awareness of the sport. IDRA is based in Berkeley and Los Angeles, CA.
RotorSports is the premier “go to” worldwide destination for all drone sports entertainment. Through producing and broadcasting the highest quality content from a portfolio of premier races and drone entertainment, RotorSports brings the exciting world of drone racing to racing fans everywhere. Including such productions as the 2015 U.S. National Drone Racing Championships, RotorSports will be the exclusive content provider for all of IDRA’s drone races.
BWR Public Relations
Bron Heussenstamm | firstname.lastname@example.org